DASK Natural Disaster Insurance

Social Awareness Campaign

CATEGORY:
Creative Direction
Production
Campaigns
Motion Graphics & Animation
YEAR:
2021

 

DASK (Natural Disaster Insurance Institution), which is a public institution determined with the aim of sustainable 'earthquake disaster management' in Turkey on active earthquake fault lines, continues its duty to inform the public, raise awareness and direct them to obtain compulsory earthquake insurance. Interrupting the targeted circuits with our 360-degree advertising and promotional campaigns that we prepared for DASK's term campaign.

 

Our commercial with the news content "Last Minute", starring Jülide Ateş, one of the weak news anchors of Turkish television, made a big impact in the public opinion when it was broadcast. During the period when the advertisement was published, DASK's highest compulsory earthquake insurance sales were reached.

 

In the campaign titled "Bile Bile" that we organized in the same period, famous actor Engin Altan Düzyatan and famous presenter Pelin Çift took part. We have achieved successful work in the field of 'microwebsite' and 'social media management' in the 360-degree campaign.

 

 

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