World Petroleum Congress
2050
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Experience
Innovative concept for a pioneer.
The World Petroleum Congress, held since 1933, brings together Ministers, CEOs, and global energy leaders to shape the future of the industry. For the opening ceremony, we asked ourselves: What is energy?
It’s capacity, speed, discovery, rivalry, civilization, enlightenment, peace, and power, in essence, life itself. Positioned at the crossroads of civilizations and global energy routes, Turkey became the heart of our story. We created a 3D video mapping show that transformed the stage into a living journey of energy, from ancient origins to a future of innovation and unity.
The result: a powerful global impact, connecting leaders from nearly 70 countries and positioning Turkey as the vibrant center of the world’s energy flow.
CLIENT:
Eczacıbaşı Holding
Istanbul, Turkey
CATEGORY:
Strategy
Branding
Motion
Production